Why Pb?
My first thought was lead. Pb on the periodic table is spelled the same as the kind of lead contractors are after. That was the spark for everything else.
About
Meet the person who answers the phone.
PB Leads is a one-person shop based in Fort Worth. I find the homeowners, I call them, and I send each one to a single contractor.
Asa Turman, founder.
Hey, I'm Asa. Fort Worth born and raised, and not great at waiting around.
The usual plan is college, then forty years of working for somebody else, and maybe you get to enjoy life after that. I'd rather build something now. So I built PB Leads.
What got me was how contractors buy leads. Five companies get the same homeowner at the same minute, whoever calls first wins, and everybody else just paid for nothing. That's a bad deal. I like fixing bad deals.
The Air Force taught me to keep my word, so here it is in writing. I will never sell your lead to anyone else, and if a lead is junk, you don't pay a cent.
Questions? Call me. I'm the one who picks up.
Partner testimonialsEmpty until real partners say something. Nothing here is invented.
Behind the scenes
The PB Leads universe.
I wanted PB Leads to have its own little universe, one that ties back to lead generation. Here's how it came together.
The logo
The Bohr model fit perfectly. The electrons, the dots on the ring, are the homeowners. They're the leads. The copper circle in the middle is the contractor, and everything orbits around the person doing the work.
The table
I wanted a clever way to organize all the trades, so I took inspiration from the periodic table and arranged everything that way. Every trade gets its own element.
The taglines
A lot of the lines on this site are chemistry references. The yield section shows the product of what I do for contractors: a homeowner plus PB Leads gives you a job to quote.
A tribute
In a way, this whole universe pays tribute to my favorite TV show, Breaking Bad. A chemistry theme was a must. If I wanted this to come out as excellent as possible, it had to come from a part of my heart.
Let's make your first bond.
Tell us your trade and your area. If it's open, you're on the table this week.